Bayesian Entrepreneurship
Edited by Erin L. Scott, senior lecturer of technological innovation, entrepreneurship, and strategic management in the MIT Sloan School of Management; and Scott Stern, the David Sarnoff Professor of Management of Technology and professor of technological innovation, entrepreneurship, and strategic management at MIT Sloan
MIT Press · 2026
This edited volume introduces and explores the concept of Bayesian entrepreneurship, a novel framework for understanding entrepreneurial decision-making under uncertainty. It brings together contributions from leading scholars to examine how entrepreneurs form beliefs about opportunities, learn through experimentation, and make strategic decisions.
From Summer 2026 recommended reading from MIT (MIT News). Cover image via Google Books.
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