Essays
Long-form and interactive pieces. Each opens a self-contained document.
Facebook Ads are Weird
An audiovisual read of one genuinely great Facebook ad — Ugly Baby, a website-roasting service — and the paywall gate that asks for your card and a year’s subscription before you’re allowed to taste the product at all. Praise, then a quarrel, in a Hitchens-by-way-of-Orwell key — plus a June postscript in which the author forgets to cancel, gets charged the full $365, and goes hat in hand for a refund.
ESSAYStrata
Ten excavations of the work a finished thing hides — reading this repository as a dig site, every number pulled from the real commit history.
ESSAYThe Shape of Original
AI versus human narrative construction, originality as statistical rarity, and the classification infrastructure being poured under authorship.