Future Ready: The Four Pathways to Capturing Digital Value
By Stephanie L. Woerner, Center for Information Systems Research (CISR) director and principal research scientist; Peter Weill, CISR senior research scientist and chairman emeritus, and Ina M. Sebastian, CISR research scientist
Harvard Business Review · 2022
Companies that undergo digital transformation have significantly higher financial performance. In "Future Ready," the authors offer a playbook for leaders who want to help their companies leverage digital capabilities to innovate, satisfy customers, and reduce costs. The book provides board members and top management teams leading a digital transformation journey with a coherent framework and a common language to guide, motivate, and focus employees. It is based on more than 50 interviews with executives and surveys with over 2,000 respondents, and was field-tested in multiple workshops with boards and senior management teams in firms around the world.
From Summer 2023 recommended reading from MIT (MIT News). Cover image via Google Books.
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