Harvard Business Review · 2022
Companies that undergo digital transformation have significantly higher financial performance. In "Future Ready," the authors offer a playbook for leaders who want to help their companies leverage digital capabilities to innovate, satisfy customers, and reduce costs. The book provides board members and top management teams leading a digital transformation journey with a coherent framework and a common language to guide, motivate, and focus employees. It is based on more than 50 interviews with executives and surveys with over 2,000 respondents, and was field-tested in multiple workshops with boards and senior management teams in firms around the world.