Climate and energy entrepreneurs face challenges that traditional startup playbooks don't address. Their ventures can require massive capital and take years to reach market, all while striving to achieve a positive impact on people, planet, and profit. This book adapts the MIT-born "Disciplined Entrepreneurship" framework specifically for climate and energy ventures, recognizing that founders in this space need their own approach.
This book describes how we're at the end of one 200-year arc and embarking on another. With this new age of intelligence, Duane and Fisher highlight the catalysts for change currently affecting individuals, businesses, and society as a whole. They also provide a model for transformation that utilizes a holistic view of making radical change through three lenses: you as a leader, your organization, and society.
Cheek provides a hands-on, practical roadmap to get from great idea to successful company with his actionable field guide to transforming your one great idea into a functional, funded, and staffed startup. Readers will find ground-level, down-and-dirty entrepreneurial tactics - like how to conduct advanced primary market research, market and sell to your first customers, and take a scrappy approach to building your first products - that keep young firms growing. These tactics maximize impact with limited resources.
Building on the success of the first Blackwell "Companion to Herman Melville," and offering a variety of tools for reading, writing, and teaching Melville, "A New Companion to Herman Melville" delivers an insightful examination of Melville for the 21st century. Editors Kelley and Ohge create a framework that reflects a pluralistic model for humanities teaching and research offering critical, technological, and aesthetic practices that can be employed to read Melville in exciting and revelatory ways.