PW

Persuading with Data: A Guide to Designing, Delivering, and Defending Your Data

Miro Kazakoff

Arts, design, architecture & planning

Persuading with Data: A Guide to Designing, Delivering, and Defending Your Data

By Miro Kazakoff, senior lecturer in the MIT Sloan School of Management

MIT Press · 2022

"Persuading with Data" provides a guide to data visualization, strategic communication, and delivery best practices. This is the first book that combines explanatory visualization and communication strategy, showing how to use visuals to create effective communications that convince others to accept and act on data. It explains how our brains make sense of graphs, how to design effective graphs and slides that support ideas, how to create a compelling presentation, and how to deliver and defend data to an audience.

From Summer 2022 recommended reading from MIT (MIT News). Cover image via Google Books.